Aspect Ratio and File Size – Avoiding Problems

We do a lot of business portraits. The majority of assignments (by far) go smoothly. In the cases where it doesn’t go quite so smoothly the issue often has to do with communication prior to photography and delivery.

Aspect Ratio

What is “Aspect Ratio“?

In a nutshell, this is a description of the image’s width vs. its height.

Unless instructed otherwise, we assume a portrait will be in, well… “portrait” mode which means it’s taller than it is wide. Vertical in other words.

Why does this matter?

Here’s one example. LinkedIn profile photos are square. If the intention is to use a portrait image for a LinkedIn profile, we need to capture our images a little looser than we might normally in order to give some room on the sides for a comfortable square crop.